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We are a team passionate about turning #CraftToCalling
From our humble beginnings of curating fairs in residential neighborhoods, our mission has always been to provide a meaningful space, both through brick & mortar general stores and now a digital marketplace, to celebrate the unique creations of small town folk from the Philippines and beyond.
We gather and help homegrown artisans reach more people in new neighborhoods who share the same empathy and desire to do good for people and the planet. Today, we have over 400 brands in Manila and Sydney, and we are just getting started.
Slow Fashion
Shop quality wardrobe staples that support ethical fair trade practices and our local communities.
Small Batch Finds
Shop limited one-of-a-kind products created by local skilled artisans.
Sustainable Self Care
Shop essentials that advocate for environmental and holistic causes.
OUR COMMUNITY IMPACT
Net amount remitted to our partner small businesses from March 2019 - March 2020.
In that same spirit, we are intentional about how we nurture our company’s growth alongside our brand partners. Most have been part of Frankie General Store since the firs pop-up space, some flourishied with us through the pandemic, and a few have joined us in our first global location.
By cultivating a thoughtful synergy between all members of the team, we can do more for our communities in the years to come.
Our humble story began by organizing neighborhood fairs in Metro Manila starting in Rockwell Club. We showcased small businesses who had a heart for uplifting local livelihood.
We opened our first pop-up store in one of the up and coming retails malls in Taguig City, Philippines
We expanded our first brick & mortar space to 263 sq. meters, now with over 150 brands in-store, and our largest store to date.
We set up shop in Rockwell Powerplant Mall in Makati City, alongside 270 unique brands across two neighborhoods.
Frankie goes digital! COVID-19 fast tracked our online operations by making it easy for anyone to shop and support small local businesses during the pandemic. We also ship worldwide!
We opened our third brick & mortar space in the south of Manila, in Molito Lifestyle Center, Alabang.
Frankie goes international! We opened our first global store in the land down under, carrying homegrown Filipino brands with us alongside Aussie sustainable brands
We expanded our flagship brick & mortar space in Rockwell Makati, to house more brands and reach nearby residents to support them in their sustainable journey and shopping small.
Frankie finds another spot at Macquarie Centre, Sydney! We opened our first global pop-up store in Northern Sydney. Macquarie Shopping Centre is home to many brands, and now to our homegrown Filipino brands as well.
Diana Chua, Earth & Coco
Charisse Dela Cruz, Karisma Co.
Helena Maningas, Cada Dia
Vianca Mijares, Co-founder of Annie & Lori
Every purchase from Frankie’s General Store is guaranteed to be a meaningful one. We help you find products intentionally crafted with purpose, that align with your passions and support the skillful artisans who create them.
Makati, Philippines
Second Floor, Power Plant Mall
At IN MAKATI? FIND YOUR WAY TO US? Find your way to us
Taguig, Philippines
Second Floor, SM Aura Premier
At IN TAGUIG? FIND YOUR WAY TO US? Find your way to us
Taguig, Philippines
Second Floor, Mitsukoshi
At IN TAGUIG? FIND YOUR WAY TO US? Find your way to us
Makati , Philippines
Third Floor, Greenbelt 5
At IN MAKATI? FIND YOUR WAY TO US? Find your way to us
Mandaluyong, Philippines
Third Floor, The Podium
At IN MANDALUYONG? FIND YOUR WAY TO US? Find your way to us
Sydney, Australia
300 Sydney Road
At AT SYDNEY?? Find your way to us
Frankie [General Store] has a wide selection of handcrafted items and quality products created by independent makers.
Frankie [General Store] provides inspiration to small businesses who are intentional with how they create their products that falls into three categories: sustainability, slow and ethical fashion, and small-batch handmade creations.
With the goal of being a space where the community is cultivated and celebrated, Frankie [General Store] has succeeded in bringing craft, passion, and potential altogether. Now, having worked closely with over 200 startup brands, it has definitely come a long way from its humble beginning in October 2018.
There is a wide range of products in stores as well as on Frankie [General Store's] online platform... Everything is decidedly local from sourcing to production. And the company curates their products so that it is more accessible and easy for consumers to start integrating slow fashion into their lifestyle choice.
The opening of Frankie [General Store] is a testament to the capability of Philippine companies to globalize their brands while also providing a sustainable development platform for micro, small and medium-sized enterprises (MSMEs).
Frankie [General Store] works with social entrepreneurs and local artisans to put together their varied selection, so you'll notice that every item in their lineup has a unique and thoughtful quality to it.
[Frankie General Store is] include[d] at the Women at Work pop-up markets that support local female-owned MSMEs in partnership with the Philippine Commission of Women (PCW) and UN Women.
